Businesses Embrace The Resession?
Hi All,
The first week in March felt more fluid and people are finally starting to let go and see that they can survive this recession. This week saw people making decisions and moving forward especially in business as it has been a time of change, a lot of people were not ready to embrace the recession as they felt immobilsed. I was sent a quote this week which made me feel pretty good as my competitive nature kicked into play and I wanted to inspire others.
“The economic pie is shrinking and you need to get a bigger piece of it. There’s no better time than right now to proactively promote your business. This is the time to be original, amazing and helpful…and then to tell that story to everyone who might be interested.”
…Donald Cooper
Donald also told us about a campaign that Canadian Airlines did: The folks at JETWEST delighted customers and made money by offering the following for February 14th anybody with last name Valentine, Sweet of Heart (hart) or with the first name Rose was able to fly anywhere in Canada for $14 plus taxes for that day. This was very clever and got them a ton of free publicity all across the country and made many people smile.
When is the last time you made your customer smile?
So think, be original and most of all remember “it is business as usual” make sure your communication is good that you follow through and give extra customer service and make your business one with a difference. But most of all enjoy what you’re doing and if you’re not, then make a change.
This week I want to focus on business and money, the energy and how to keep things fluid.
So keep reading the blog,
Thanks Rosina
